TODAY.AZ / Business

Azerbaijan Marketing Society launches campaign for readers

10 April 2007 [09:00] - TODAY.AZ
The 7th edition of the "Marketing: first step" book by the giants of marketing Garry Armstrong and Philippe Cutlery is translated into Azerbaijani for the first time by Azerbaijan Marketing Society (AMS).

AMS press service told APA that taste for reading in Azerbaijan among both students and businessmen is not welcoming. Moreover the publication of scientific works and translation of foreign literature has stopped. That is why students suffer from the lack of text-books and businessmen from illiteracy and marketing is not exception.

The up-to-date and comprehensive books on Marketing is not published or translated in Azerbaijan. Taking all these into consideration AMS translated "Marketing: first Step" into Azerbaijan for students and businessmen.

On the occasion of 7th edition's publication of "Marketing: First step" to increase the number of readers AMS launched "Read and win" readers campaign. The new translated book costs 20 AZM within the campaign. Everyone who tested successfully on the argument of the book in AMS Office will receive 100 AZM.

URL: http://www.today.az/news/business/39106.html

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