Survey your connections: A creative social networking tool

A social networking service is an online platform that focuses on building and reflecting social relation among people, who, for example, share interests and activities. These days, social media plays an active role in determining the business marketing campaigns all over the world. Business concerns all over the world are using online social networking sites to promote their business or products and gaining a much broader opportunity. But interestingly a social networking is not only sharing ‘What’s on your mind’, or just tweeting the thoughts, it is also about using the e-media in marketing and promoting products.

The trick that lies within all these process is to think outside the content. It does not matter whether you are posting a tweet, a blog, or a white paper, the thing that matters is that it should be attractive and informative, so that the content is noticed by the users.

But the question arises of how to attract the readers or how to make the content so rich that it will automatically gain attention?

For this an excellent method can be suggested that there should be a right kind of survey through a social networking site that is getting the response from a group of right kind of people whose survey report can be considered valuable. By using this strategy you can get into the nerve of the report and also into the minds of the niche market so that better offers and service can be provided through the business plans. The most important aspect of social media is to make your focus narrow. Once you focus on a particular group, you can easily find the ways to give thorough and valuable information, which is effective to them and they come back again and again for more.

Therefore here below is listed five ways of conducting valuable and effective online surveys. They will be surely helpful:

#1. Be professional.

• When you are distributing survey to a selected group, you need to make sure who their information is going to.
• Otherwise they may feel not to participate in the business.
• An excellent tool recommended is Survey Monkey.
• It is available at an excellent value of $200 a year, and this also helps in adding your own logo and brand.
• When you place your logo and your brand in the survey, people will recognize you more and value you for your brand.

#2. The key words play a very vital role.

• Whether you are tweeting or sending a status update it is very important to place the right key word in right place.
• Words like ‘FREE’, ‘OFFERS’ are to be stressed and highlighted, and also tell the audience that they will get in return.
• And also be specific and think about the words which will attract the audience.

#3. You need to develop key questions.

• Think about the questions based on the personal information.
• You may also consider asking email id and name.
• You may be surprised to know that how many people are interested in the right context and answer them with enthusiasm.

#4. You need to connect with a fire starter.

• A fire starter is someone who is an online follower on their social networking sites.
• He/she has to start a topic and the buzz will be turned on.

#5. You have to be very responsible in delivering what you say. If you have promised to present or deliver a report, then you must be ready with it to deliver it.

So, the above details will be surely beneficial for the people using social networking sites for marketing.

/Gadget Cage/