TODAY.AZ / Business

Azerbaijan's AFB Bank joins forces with Quintessentially

14 May 2010 [16:05] - TODAY.AZ
QAFB Bank has joined forces with Quintessentially, the world’s leading private members club and luxury concierge service, to launch its bespoke concierge service to existing and new top tier customers in a move which is a first for the South Caucasus region.

Quintessentially and AFB Bank have identified the gap in the market and reacted to the under serviced, rapidly increasing high net worth customer base in Azerbaijan. Quintessentially has similar partnerships already in place with various top end banks around the world which have proved highly successful and have been extremely well received by the banks top end clients. The service will offer AFB customers the virtual key to any city.

The benefits of the new Quintessentially AFB Bank service will be offered to the bank’s Platinum credit card holders only. As well as providing its members with outstanding global support 24 hours a day, 365 days a year, the Quintessentially AFB Bank card will offer exclusive access to private events, sold-out concerts, fully booked restaurants and hotels, invitations to film premieres, gala balls and after-parties across the globe. AFB Bank’s Platinum card holders will have access to Quintessentially’s services in any of its 53 offices worldwide as well as the growing number of highly exclusive events and services in Azerbaijan.

AFB Bank is a new force in the Azerbaijan financial services industry. It has a customer-oriented organisation structure and a business model designed to international standards with a particular emphasis on strong corporate governance, transparency and risk management. The bank’s strategy is to build on its corporate and retail banking offering for clients which will include a full spectrum of competitive products and services. The bank is targeting selected corporates, retail and consumer segments through a growing branch network. The bank’s auditors are PriceWaterhouseCoopers.

Launched in December 2000 by Aaron Simpson, Ben Elliot and Paul Drummond, Quintessentially is universally acknowledged as being at the forefront of the luxury sector. Over the past ten years Quintessentially has expanded rapidly and now encompasses a broad portfolio of sister businesses including Quintessentially Wine, the bespoke wine service, Quintessentially Estates, the global property search service, Quintessentially Events, the events production company, Quintessentially Driven, the luxury chauffeur service, Quintessentially Escape, a bespoke experiences company, Quintessentially Gifts, Quintessentially Art, Quintessentially Publishing and QUBE, the global online networking site.


/Today.Az/
URL: http://www.today.az/news/business/67941.html

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